Product marketing manager reddit. Product marketing manger here for a top B2B SaaS Company.
Product marketing manager reddit Welcome to the Product Marketing community. Got in to product via internships so I'm all for them. This is a growing space for Product Marketers to connect and share knowledge, resources, strategies and advice and talk through changes in our field. As an analyst, I work mostly with data. If it’s to have structured learning environment and to work with a close cohort of product folks, then sure it’s worth it. How to do this: The corruption of product manager/ product owner roles leaves a strategic vacuum which many are now filling with product marketing managers. Chicago. So sales, marketing, product, and engineering working VERY close together in very short iteration loops to gain market insight, adjust the product, test the change in the market, and repeat the loop. Self-paced online once suit me best. Digital marketing manager in fintech - £50k-£75k annual salary Senior marketing manager in fintech - £75k-90k annual salary I would probably adjust it down £5k-£15k for non finance/non-digital Canada Uber HCol area, product manager at public company, 7+ years in product, MBA, 95k + 15k bonus + 15k equity. Here's a general overview of what it's like to be a marketing manager, addressing some of your specific questions: Income: Marketing manager salaries can vary significantly based on factors such as location, industry, experience, and the size of the company. In larger cities or more competitive industries, salaries may be higher. Depending on what you are seeing there are some places that use “program manager” in a different way that makes this confusing. Product Marketing Manager in 14 votes, 26 comments. Last role was Partner Solutions Manager at a FAANg. Content Marketing Manager $135,000 (I think? North of $130k, anyway. Reply reply Welcome to the Product Marketing community. I understand product manager as someone who is market, customer and business focused. Here's a (inaccurate) analogy that nonetheless illustrate what it is. Texas Scale up (hyper growth, Series A) 16 years, 4 as an IC, 4 as a Senior Director/Director, the rest at VP+ Chief Product Officer MBA, BS In Biochemistry Sometimes I think it can come down to what a firm's perception of what a product manager role is. Oct 9, 2024 · Product manager salaries vary by industry but are often six figures. I’m not saying these are hard numbers, just a rough estimation on range and distribution. Messaging and positioning, sales enablement, pitch work, etc. Hopefully a guy with a solid track record in finance, strategy, & product marketing with a Comp Sci & Eng undergrad degree will be able to make the transition @ age 35. I just took on this role as a lateral move from Sr Product Marketing Manager, so IC5 to M4. Within a mid-large sized org, joining teams that work intimately with product management make the transition to a product role relatively easier. Most responses have already hit the nail on the head. clear learning objectives and exposure to diff aspects of the role) with checkpoints to review progress with the intern. While a Product Marketing Manager might specify 'marketing,' the role isn't confined to this one area. Associate Product Marketing Manager -> Product Marketing Manager -> Senior Product Marketing Manager -> Group Product Marketing Manager (Roles post-MBA might skip out on Associate PMM) Just to add to this, I’d love to know how easy it is to switch from tech PMM pre-MBA to tech PM post-MBA. Web Project Manager > Project Manager > Business Analyst > Product Manager > Sr. Most importantly, it is unbiased and not affiliated with any 3rd party course, newsletter, blog, website or any other paid platform. What is the actual difference between the two? I'm currently a junior marketer doing a mixture of product management and product marketing. If I were a Program Manager I might identify a risk within a team while aligning product strategy, the onus would be on me to correct the workflow or whatever was needed to remediate that risk. That often happens when the Product part of the marketing mix is very relevant, like products that require a lot of technical knowledge to market marketers that are very involved in the creation, design, development, and launch of the process. Write down your answers like you would in an interview. Product Marketers—from what I’ve heard from friends— are more focused on communication, go to market, and user acq. According to one of my Product Manager colleagues - who identifies himself as 'pure' product management - he identifies all activities *outside* of 'requirement gathering, product spec, and engineering interactions' as diluting his product management chops. My advice, figure out what you want to do within marketing. Glassdoor identifies the Hi, I'm relatively new to product management so I apologize if my question is going to come off as incredibly naive. Yes the role being different from company to company is a huge one for me. And that most of the PM roles I have defined should be done by a Product marketing manager, Project Manager, Group product manager, or someone else. At that point I worked there for 6 months before getting a technical project manager role with a fintech company. Some of the teams that fit this criterion are product analytics, growth, and project management. It stands out from the average Reddit subthread because it’s long, well structured (the Are E-commerce managers, product managers because they own a customer experience? I’m asking because I’ve seen product managers postings for companies (not tech companies, think retailers, telecom, etc. Product marketing manger here for a top B2B SaaS Company. ) Welcome to the Product Marketing community. It’s just one data point, but I work with a product marketing manager (although for BS reasons, our company doesn’t allow role title of either product manager or product marketing manager) and his role is not only the outbound communications strategy, but also running tests and building features from the landing page up to sign up. 18 month rotational program and then you can get a permanent APM/ PM role. Usually, the product marketing managers are very product oriented instead of market oriented, for example. I'd say the number 1 most important thing is that you have a structured plan (incl. Product Marketing Manager (PMM) Indirectly in Product Process Customer success / experience (CSM/CX) Sales Business or strategy operations Founder/CEO - While you may fail, building and launching a product will provide valuable product experience Highlight the following skills: Product marketing is a niche area of marketing, it is not common to get into product marketing at an entry level, straight out of college. 5 years total experience Sep 12, 2023 · Picture this: The Product Manager and the Product Marketing Manager, standing as pivotal forces, act as bridges, connecting these diverse teams. E. Ask your manager or other leaders if those types of projects aren’t currently on your I don’t. Dec 27, 2024 · Sr. According to Glassdoor, the median annual salary for a product manager is around $196,000 as of 2024. Network in the field. 00 3 weeks ago Sep 12, 2023 · Picture this: The Product Manager and the Product Marketing Manager, standing as pivotal forces, act as bridges, connecting these diverse teams. Product tells Marketing what the thing is. Thanks. true. Hi , I was offered Technical product manager (TPM) role at a company. The closer to product you are, the more technical the information and thus the more companies value your input. I’d say a brand manager is more like a product manager than a product marketing manager. It can involve direct content creation or working with marketing. This is my resume for my current position: -Company hit a record-breaking $3M product sales for the first time (5% increase from prior year) Usually, the product marketing managers are very product oriented instead of market oriented, for example. I'm looking to improve my processes and be able to scale up. As a pmm, I’d be doing things I consider more traditional marketing elements. If this is true, there is no need for a Product Owner or Business Analyst on a development team because the Product Owner, BA and Product manager roles have an 80% overlap. for me, my years working as a marketing all-rounder at a startup came in handy. They have varying levels of ownership, but usually follow strategic direction from the Product Manager. Step five in learning how to become a product manager, is going out and meeting some of them in the wild. Project Managers tell Product how the work is coming along, and then maybe Product will feed that info up to management in status updates. I'm looking to be a Product marketing manager by my mid 30's. A lot of places that post product positions are looking for product experience so I recommend that she check out some high-growth start-ups where she can transition out of teaching and into an academic role to start (like education coordinator, instructional coach, content/curriculum writer, etc. Either way a demand gen lead is a performance marketing role and they will leverage and scale relevant channels most commonly SEM, Social Ads, Influencer, Affiliate, Content marketing to drive sales or leads as opposed to using those channels for brand building or product marketing. With nonprofits I had interviews with these jobs: Communications & Outreach Coordinator, Communications Coordinator, Marketing Coordinator, Content & Marketing Specialist, Marketing Communications Manager, Digital Communications Specialist, Development and Communications Manager (hired), Content Marketing Manager, and Marketing Assistant I had a really difficult time finding clear, honest reviews about any of the PM courses so after some research and sales rep meetings, I decided to go for the Product Manager Certification with Product School at +4,000 for an 8 week course. It’s a reasonable assumption that a large portion of the salaries in the +$80k category work in 1st world countries (this term is insensitive, but I couldn’t think of an alternative). A couple that come to mind: What is the vision/value proposition of our product? What value is this work item providing to our customers/integration partners? I always felt that CPG Brand Management and Tech Product Marketing were the two sweetest spots outside of some strategy LDP for a company like Corning. Google was my best friend. I work to get them down to two-week cycles with the goal being “find a market fit, or pivot, fast and often. I am looking for a good online self-paced course in product management. Thanks! So APMM is Associate Product Marketing Manager and it’s their program for recently graduated students to get into PM roles. That’ll beef up your experience and test your appetite for product marketing. I wish I had not. ) where the product manager would own pages or features within their sales flow. So you really need to understand the product and backlog work items. Originally hired as Head for a marketing discipline. I personally feel PMM is a much more interesting and challenging role. Since then, I’ve spent the last 5-6 years in Product Marketing, and most recently moved to a Director of Product Marketing for a product/market vertical. But never took like a designed product management course. In no way, shape, or form is it worth the cost. Product Manager positions. The two roles are very different. 00 - $162,000. I work as a marketing analyst and really enjoy what I do. It appears the only requirement to be a product manager is five years experience as a product manager. As a product marketing manager who used to be a PM and actively recruited for both, I can confirm it was much harder to find a PMM job vs PM. Thank you so much. 9k. the three main things are this: Welcome to the Product Marketing community. Need a job change. How you position your product in market or competition. vaqhoffixkzfbcwlnkbxarcjfejzahjufuqtlrxqpjoobdddzowyawgjyfzbmdzjsxyhhobk